Rowena | Sweater Dress — Feel Beautiful Without the Fuss
Free UK delivery with Royal Mail
30-day money-back guarantee
A family story since 1988
Only 6 left in stock
FREE UK DELIVERY with Royal Mail
⭐️⭐️⭐️⭐️⭐️ "I’ve finally found a sweater dress that makes me feel feminine, comfortable, and completely myself. No itching, no clinging—just effortless style. My girlfriends all asked where I got it!" — Margie B. (59), Adelaide
No overthinking. No discomfort. Just effortless grace—every time you wear it.
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Designed to flatter mature curves—no pulling, no tightness
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Cloud-soft, non-itchy knit, gentle even on sensitive skin
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Lightweight warmth that moves with you
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Easy to slip on, perfect for cooler mornings or slower days
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Dress up or down—from errands to evening
- Confidence you can feel, comfort you won’t want to take off
Your New Favourite Dress Won’t Stay in Stock
Best-selling shape, now available in limited colours.
Why You’ll Love It:
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Feel instantly put-together – without sacrificing comfort or warmth
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Drapes beautifully over the body, flattering mature curves with ease
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Soft and non-itchy knit – gentle on sensitive skin, no more scratchy wool
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Lightweight feel with cosy warmth – ideal for layering or wearing solo
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No cling, no squeeze – just effortless comfort from morning to night
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Easy to slip on, even on days when your joints feel stiff
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Timeless look, perfect for pairing with leggings, boots or your favourite scarf
- Confidence you can feel, in a style designed for real women
Perfect For:
- Sunday brunches and casual dinners
- Office days when you want to look good and feel warm
- Relaxed weekends at home
- School pick-ups or grandkid visits
- Layering with tights, boots, or a scarf for timeless charm
Product details:
- Relaxed, oversized fit for all-day ease
- High roll neck for extra warmth and elegant structure
- Midweight ribbed knit that feels soft—not bulky
- Pairs beautifully with tights, leggings or jeans
- Non-itchy and breathable for lasting comfort
- Easy care: Machine washable
- Designed in timeless seasonal tones for easy styling
Your New Favourite Dress Won’t Stay in Stock
Best-selling shape, now available in limited colours.
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For us, quality and the way you feel wearing our pieces are everything.
Every piece in our boutique has been carefully chosen for its fabric, its cut, and its ability to feel as beautiful in five years as it does today. We believe every woman deserves clothing that lasts — designed with care, made to be loved.
Our family has spent 38 years selecting each piece with the same intention: timeless quality, gentle elegance, and a sense of something special.
We want you to shop with us in complete confidence — with no risk at all.
If a piece doesn't feel quite right when it arrives, you have 30 days from receipt to return it, even during our farewell period.
To start a return, simply email us at info@evieroselondon.com. We'll respond quickly and guide you through each step personally, making the process as simple and clear as possible.
Because even as we close our doors, your experience with us still matters.
We're a small family team, here to help you through every step.
Whether you need advice on choosing a piece, sizing guidance, or have a question about your order, we're always happy to hear from you. Every email is answered personally — with the care and attention you'd expect from a family-run boutique.
Email us at info@evieroselondon.com and we'll get back to you within 24 hours — usually sooner.
