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★★★★★ 4.7/5 · Based on 4,718+ reviews

Noelle | Floral Midi Dress

Regular price £109.95 Sale price£39.95 SAVE 64%
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Free UK delivery with Royal Mail
GLS 30-day money-back guarantee
GLS A family story since 1988
Colour
Size

Only 6 left in stock

Shipped on
Royal Mail FREE UK DELIVERY with Royal Mail
Final stock: As we close the doors of our family boutique after 38 years, our remaining stock will not be replenished. If "Add to basket" is still active, the piece is yours to claim — order before it's gone forever.
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Noelle is the dress for the women who already know what suits them — and who choose, quietly, to be delighted again.

The print is drawn in soft florals on a clean ground; the cut is precise where it matters and forgiving where it should be. The midi length is universally flattering; the silhouette skims rather than clings. She wears beautifully under spring light and into the warmer months without protest.

Style with leather slides and a fine gold chain. Add a wide-brimmed hat for the garden party. Subtract everything for the dinner.

Part of our Farewell Collection — for the women who have stopped waiting and started choosing.

Why Noelle:
✔ Soft floral print
✔ Universally flattering midi cut
✔ Precise at the waist, fluid below
✔ Lightweight breathable fabric
✔ Wears beautifully from spring to early autumn

For us, quality and the way you feel wearing our pieces are everything.

Every piece in our boutique has been carefully chosen for its fabric, its cut, and its ability to feel as beautiful in five years as it does today. We believe every woman deserves clothing that lasts — designed with care, made to be loved.

Our family has spent 38 years selecting each piece with the same intention: timeless quality, gentle elegance, and a sense of something special.

We want you to shop with us in complete confidence — with no risk at all.

If a piece doesn't feel quite right when it arrives, you have 30 days from receipt to return it, even during our farewell period.

To start a return, simply email us at info@evieroselondon.com. We'll respond quickly and guide you through each step personally, making the process as simple and clear as possible.

Because even as we close our doors, your experience with us still matters.

We're a small family team, here to help you through every step.

Whether you need advice on choosing a piece, sizing guidance, or have a question about your order, we're always happy to hear from you. Every email is answered personally — with the care and attention you'd expect from a family-run boutique.

Email us at info@evieroselondon.com and we'll get back to you within 24 hours — usually sooner.

Style them together — up to 20% off

4,700+ customers loved by Evie & Rose London

★★★★★

The piece is even more beautiful than in the photos! The fabric is exquisite and the cut is so flattering. It instantly became my favourite in my wardrobe. Highly recommend.

Charlotte W.
Bath, England
★★★★★

Fast and beautifully packaged delivery. The craftsmanship is truly impressive — you can feel the care behind every piece. A genuine favourite!

Eleanor H.
Edinburgh, Scotland
★★★★★

I bought this as a gift for my sister's birthday and she absolutely loves it! The quality is wonderful and it fits her perfectly. Customer service was impeccable.

Margaret P.
York, England
★★★★★

Exactly as described, beautifully packaged, and delivered in under 5 days. I'm delighted with my purchase — thank you Evie & Rose!

Beatrice S.
Bristol, England
★★★★★

A true masterpiece! The details are incredible and the silhouette is simply elegant. Perfect for my classic, timeless wardrobe.

Harriet J.
Cambridge, England
★★★★★

Ordered on Saturday, arrived by Wednesday. The piece is gorgeous and the colour is exactly as shown online. Thoroughly pleased with my purchase!

Catherine M.
Cheltenham, England
★★★★★

Excellent quality — you can tell immediately that it's beautifully made. The fit is wonderful and the fabric feels luxurious. Thank you so much!

Victoria L.
Oxford, England
★★★★★

I was looking for a thoughtful gift for my mother — it was a complete success! She was moved to tears. The piece is splendid and beautifully packaged.

Anne T.
Winchester, England
★★★★★

Outstanding customer service — quick to respond and so professional. The piece exceeded my expectations and has become a real treasure in my wardrobe. 100% recommend.

Elizabeth R.
Tunbridge Wells, England
OUR STORY

A MOTHER'S DREAM. KEPT ALIVE BY HER DAUGHTERS.

Our mother opened this little shop in 1988 with one simple belief — that every woman deserves to feel timeless, never trendy. Beautiful, never overlooked.

No fast fashion. No fleeting seasons. Just careful craftsmanship and quiet elegance — the kind that lasts.

When she passed, we promised her we'd keep it going. And for years, we have. Through every storm, every doubt, every long night, we kept her doors open.

But love alone isn't enough anymore.

We're closing Evie & Rose London. And before we lock these doors for the last time, we want to give back to every woman who walked through them — even just online. Our biggest ever sale. Our final thank you.

When you shop with us today, you're not just taking home a dress. You're taking home a piece of her story. A piece of ours.

Frequently asked questions

Yes! We offer free standard shipping on all orders over a certain amount. Check our shipping policy for full details.

We provide a detailed size guide on every product page. If you're between sizes, we recommend sizing up. Feel free to contact us and we'll help you find the right fit.

Standard shipping typically takes 5–8 business days. Expedited options are available at checkout.

Once your order ships you'll receive a confirmation email with a tracking number. You can use it to follow your package in real time.

We accept returns within 30 days of delivery for unworn, unwashed items with original tags attached. Visit our returns page to start the process.

Email us at info@evieroselondon.com and we'll get back to you within 24 hours.

FREE SHIPPING

FREE SHIPPING

Free shipping on all UK orders. Fast, reliable delivery with Royal Mail.

CUSTOMER SUPPORT

CUSTOMER SUPPORT

Questions about your order? Our team is here every step of the way. Contact us at: info@evieroselondon.com

30-DAY GUARANTEE

30-DAY GUARANTEE

Not in love with it? Return any item within 30 days for a full refund.

SECURE CHECKOUT

SECURE CHECKOUT

Pay safely by Card, Apple Pay, Shop Pay and more.

FREE SHIPPING

FREE SHIPPING

Free shipping on all UK orders. Fast, reliable delivery with Royal Mail.

CUSTOMER SUPPORT

CUSTOMER SUPPORT

Questions about your order? Our team is here every step of the way. Contact us at: info@evieroselondon.com

30-DAY GUARANTEE

30-DAY GUARANTEE

Not in love with it? Return any item within 30 days for a full refund.

SECURE CHECKOUT

SECURE CHECKOUT

Pay safely by Card, Apple Pay, Shop Pay and more.

Noelle | Floral Midi Dress